Getting Referrals With a Simple & Sincere Written Request
Referrals are a terrific method and source of expanding your client base. Many professionals back off of this and they lose a great deal of future business opportunity as a result. One reason is that they do not know how to acquire referrals effectively.
I have found a simple, workable but gracious letter to use to notify your winning and satisfied clients that you appreciate their referrals.They will respond.
The following is a sample of that letter for you to use in acquiring referrals for any business or professional activity you may be involved in.
Good Luck!
.
Dear, _________
I thought I’d check in for two reasons: To make sure that everything’s okay and ask you for your help.
Has the work we’ve done together been to your satisfaction? If you’ve experienced any problem, please let me know immediately.
You know, the golden key to our success – yours and mine – is when satisfied customers refer new business to us. In fact, we provide the best service to our existing clients when we don’t have to spend the majority of our time prospecting for new customers. So, I’d like to ask you for your help. Would you mind referring me to others that may want or need (“your service or product here”)?
I don’t expect you to give me the names of people that are going to commit today, just
people that you know that could benefit from “your service here”.
Ideally, they’d be others in your firm, people in your industry, people you do business with and personal friends. You can be assured that I’ll respect the trust that you’ve placed in me. And, I will work hard to help each person to the best of my ability.
Please enter the names and numbers of 5 associates or friends that I may contact on your behalf with your permission
1. _____________________________________
2. _____________________________________
3. _____________________________________
4. _____________________________________
5. _____________________________________
Thanks for the opportunity to be of service to you. Don’t hesitate to let me know if there’s ever anything I can do to help you in any way.
And, thanks in advance for your help!
Warmest regards,
Your Name, Position
Your Company Name
Your Address, City, State ZIP
Your Phone Number
your website address | your email address
All the best,
Joe Yazbeck, President Prestige Leadership Advisors
International Speaker, Coach, Author